Following the release of his debut EP Evil Twin, out now on 37 Adventures, Leeds-based artist and producer Krrum has unveiled brand new single “Hard On You” via Pigeons & Planes. The track proves explosively catchy, merging tight, club-ready beats undercut with wonky horns and Krrum’s ultra-smooth vocals seaming every element together in a self-reflective musing on growth and regret. This tireless energy and Krrum’s masterful precision in production continue to reassert his burgeoning talent.
Born in the close, sometimes-claustrophobic confines of The Dark Peak, he started writing songs at the age of thirteen, stumbling into his pseudonym whilst working at a butcher. Keen to broaden his horizons, Krrum moved to Leeds to study, where he became engrossed in the aesthetic and beats of early Gorillaz, the melancholic songwriting of Justin Vernon, and the eccentricity of Jai Paul.
Fragmented, but fresh, Krrum’s standout Evil Twin EP blurs the elements to forge a realm of artful electro-pop that’s uniquely his own.