“Stupid In Love” by WAVVES

Following the release of their recent release You’re Welcome, Wavves is back today to share a new video. “Stupid in Love,” the eighth track from the album, receives a darkly humorous visual treatment from director Rocco Rivetti, a tongue in cheek statement on the state of romance in the 21st century. You’re Welcome is Wavves’ sixth album, and released on May 19th via the band’s own Ghost Ramp label.

Wavves
You’re Welcome
Ghost Ramp

1. Daisy
2. You’re Welcome
3. No Shade
4. Million Enemies
5. Hollowed Out
6. Come To The Valley
7. Animal
8. Stupid In Love
9. Exercise
10. Under
11. Dreams Of Grandeur
12. I Love You

On their last tour, Wavves banned members of the audience, including homophobes, anti-abortionists, racists, and Trump supporters. Ghost Ramp’s website is currently donating to the likes of ACLU, Planned Parenthood and National Immigration Law Center. On ‘You’re Welcome’ too, it seems Williams has decided to get political, particularly on the song ‘Exercise’, with its lyrics “dancing while the world is burning down… I can’t believe the shit they feed to us/They’re lying to our face.”

“I never thought I’d write a song like that,” says Williams. “I don’t know if it’s because I’m older or because shit got so fucked up and crazy but at this point now you shouldn’t be worried to say something. I wanna make it very clear what side I’m on. If you’re quiet about it because you don’t wanna upset some of your fanbase, then that’s part of your fanbase you need to weed out.”

There’s also – finally – a love song, called ‘I Love You’ that lays Williams’ emotions bare unashamedly for the first time. Perhaps too, a sign of maturity. “It’s just a love song,” he says. “I’d always skirt around feelings and find different ways of saying things unless I was literally saying, ‘I’m depressed.'”

Offering a tour around Ghost Ramp’s store, Williams explains that they’re already looking to expand and move into a bigger space next door this year. Back in 2013, he put out Wavves’ ‘Life Sux’ EP by himself. It was too much of a headache and he realized he needed to build a team of capable friends. Now that team runs this daily operation, proving that DIY and business savvy can be bedfellows. It’s still hilarious to Williams that even in the early days, people would chastise him for “selling out”. “Did people think that when I’m 45 I’d still be recording records in my mom’s basement? Being an entrepreneur, having a hold over your own business, being able to employ your friends and create not just a place for fans but for other people to share their ideas too is so cool.”

Via Ghost Ramp, Williams isn’t just putting out Wavves’ new record, he’s signing other local garage bands, funding his tours, schooling DIY artists in how to create and distribute merchandise in a way that supports your career and provides future security where nobody else can. As for Warners, that cash advance helped pay for this store. The rest came from the money Wavves made off merch during 2016’s Summer Is Forever II Tour with Best Coast and Cherry Glazerr. “I thought Ghost Ramp would be a hobby, doing 7-inches here and there. But now it’s a legitimate business,” says Williams. “The thing is I’m not just interested in making music for Wavves. I’m too ADD. Being an entrepreneur, being hands-on isn’t just smart, it’s necessary. Your art is everything you do, every choice you make. I was able to build my own thing, own it and control it all 100%. If I want to do something now I don’t ask anyone. I just fucking do it – that’s priceless.”