Cassette Store Day returns for another year

Cassette Store Day returns for another year. Joining in on the fun are new partners Rice is Nice, Arch Hill.

Cassette Store Day is back again this year. On October 22nd, with celebrations around the world hosted by tape labels, stores, and Cassette lovers of all ages.

Founded by UK indie labels Suplex Cassettes, Kissability, and Sexbeat in 2013, last year’s Cassette Store Day saw prolific tape lovers Burger Records at the helm of US releases and events.

This year they are joined by Rice is Nice in Australia, Arch Hill in New Zealand, and Mansions and Millions and Späti Palace in Germany.

Co-founder Jen Long of Kissability said, “Cassette tapes aren’t just a format, they’re a culture, and cassette culture is as much about collaboration as doing it yourself. This year we’ve gone even further to try and include as many tape fans around the world. We want as many people as possible to be able to get involved and put out a tape, put on a gig or event, or get hold of that release they really want.”

Burger Records add, “The snowball that is Cassette Store Day rolls into 2015 bigger, better and badder than ever before!!! When we’re done spreading the good word of our fave format no one will ever ask “why cassettes?” again!!! BURGER BELIEVE THAT!!!”

This year labels will also be able to sell their releases online on Cassette Store Day instead of having to wait a week after. Jen Long explained, “While we still want as many stores as possible involved, we felt there was too much burden on understaffed shops to order from the release list and smaller labels were being left out. We also felt that fans in more remote areas were excluded from the celebrations if they didn’t have a store near them. Hopefully this way we can include everyone for the best Cassette Store Day yet.”

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